I just read a post at Hear 2.0 about the intersection of personal computing and driving Ford vehicles (At Ford, Windows is Job One). The possibilities are limitless (including the potential of fresh Podcast consumption replacing radio listening) provided the driver can keep his or her eyes on the road.
If Mac gets into the game, there is the potential that vehicle purchases could be influenced by consumer loyalty to operating systems.
I think for many people, their choice is already informed by whether a car has an elegant iPod connectivity option.
Comment by maurizio — January 3, 2007 @ 3:40 pm