According to CNN, compete.com stats show fewer people are visiting Twitter.com and suggest the social media site may have peaked. However, the same article shows Twitter usage is on the rise.
I wonder if the issue is that third-party tools including desktop and mobile apps are making it more attractive to use third-party tools with Twitter (also noted in the article) in the same way that website visits decrease when people subscribe to a blog using RSS technology. Basically, they’re visiting you and enjoying your property from across the street.
Frankly, I’ve never understood why people get so excited about the growth and plateau curves of social media tools. It’s well known that social media sites tend to be transient in nature.
Like Rick Astley, who never had any fans and yet still sells CDs and plays to large audiences, sites like MySpace maintain a loyal following and represent solid platforms for people to engage. Facebook will have its day. So to will Twitter, and foursquare and Yelp and others we don’t know about, yet.
Social media tools don’t die; they become application interfaces.
