Friday, February 16, 2007

Podcasting’s most underrated - Andrea Ross

Being married to me has meant that Andrea Ross’ status in the Podcasting community has been overshadowed by my own. That’s a huge loss for the community because Andrea has done amazing things that have either gone unnoticed, or have been attributed to me.

Prior to developing the concept for Just One More Book!! — a Podcast about the children’s books we love and why we love them, recorded in our favourite coffee shop — Andrea was not interested in being a Podcaster. She attended Podcasters Across Borders and was impressed by the passion that filled the room and the genuine sense of community that rang clear that weekend. Less than a month later she had a concept for Just One More Book. We launched a few days later.

What happened over the next short while was impressive. Andrea immersed herself in the show and the online “Kidlit” community. She figured out, on her own, how to use the tools of Web 2.0 to become part of the community, promoting Just One More Book and creating her own, engaged, community. She even began IM’ing.

By November 2006 Andrea had garnered up significant media attention in the show. That same month, the publishing community began to take notice. A major UK periodical for librarians ran a feature on Just One More Book that month. Two months later, Just One More Book was featured in a major North American periodical for librarians (a second mention in that magazine followed in the February issue). At the end of January, interest in the Podcast tripled — overnight.

On top of everything else, Andrea is responsible for making the interviews happen. She finds the guests, schedules them, researches their contribution to the children’s literature community and preps me for the interview.

Just One More Book is celebrating its 100th episode, today, seven months after its launch on July 15, 2006.

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5 Responses to “Podcasting’s most underrated - Andrea Ross”

  1. AndyCast Andy Says:

    Hi Mark,

    I couldn’t agree more…and thank you for clearing the air and giving credit for Andrea’s hard work and dedication to the podcast. If we all had Andrea’s drive, people might be saying “Radio…what’s Radio?”

    Congratulations to Andrea and to you too Mark fro 100 episodes of JOMB. It truly is a monumental milestone and couldn’t happen to a nicer couple of podcasters!

    Andy Bilodeau
    http://www.andycast.net

  2. Vivian of CLIP Podcast Says:

    Right ON Mark! I couldn’t agree more. We all have much to learn from Andrea and what happens when you truly believe in what you are doing. I’m proud to be her ‘invisible’ friend.

    If I had a horn I’d toot it about here.

    vivian

  3. Andrea -- Just One More Book! Podcast Says:

    Ah shucks, you guys! You’re too kind!

    Thanks so much for all your kind words, your support and your friendship over these seven months (well, 12 years in the case of Mark!). I have truly enjoyed it.

    Andrea

  4. Charles Cadenhead Says:

    Here Here! I agree with you Mark that Andrea is mostly definitely a hidden gem in the podcasting community. JOMB is quickly becoming a shining example of what a podcast should be. Good work Andrea and Mark, what a nice Friday Gift to give to you wife. ;)

    -Charles

  5. Andrea Says:

    Thanks, Charles!

    Andrea

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