Kevin McGowan, Kathleen Petty and I had a great conversation about the present state podcasting during a segment on CBC Ottawa Morning. The catalyst for the discussion is the recent announcement by Kevin that he’s putting an end to his popular music podcast, The Ruckus. The conversation largely hinged on the fact that most podcasters produce their podcasts [...]
It must absolutely suck to be Barack Obama – damned if he does; damned if he doesn’t. Over the last six days, the U.S. President’s been publicly raked over the coals for using Twitter the way most of us do when something comes up that’s important to us. That is, most of us, at one [...]
The Australian Department of Justice published this video to increase internal (and external) awareness of their social media policy. The video highlights what the department considers to be the ten most important points of the policy. Since all communication should be subject to the same care and scrutiny no matter where the communication takes place [...]
Monika Nakamine of Marketwire + Sysomos published a video we recorded during the IABC World Conference in June. The interview, and her accompanying blog post, explore the increasingly important role of online monitoring and data analysis in politics and advocacy. Frankly, just as with digital being integrated into the campaign strategy, monitoring and analysis is no [...]
Knowing how to get and understand data, and then knowing how to use it to engage the public is becoming central to political campaigns and activism. We saw yet another example of this last Friday when Barack Obama and his team took to Twitter encouraging Americans to contact their lawmakers to urge them to reach [...]
Videos of the speaking sessions that took place at PAB2011, this year’s edition of a conference which focuses on content creation and audience engagement, have been published over the last month. Mine went up today. It features excerpts from my talk about focal points, putting your fingerprints on your creative work and using “content paleontology” to [...]
